How Long Will It Take to Read This Instant Article on Facebook?

FB Instant Articles Read TimeTL;DR? Facebook will now tell people if that’s the case, at least when it comes to Instant Articles.

The social network is now displaying read time, or the estimated time it would take someone to read, under the links for Instant Articles in News Feed or in its flagship iOS and Android applications.

Coffey & Tea managing director Meg Coffey shared the screenshots with Social Pro Daily.

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