The Property Council of Australia’s 2016 Property Awards: Retail

The Property Council of Australia’s 2016 Property Awards recognise marketing, management and innovation excellence in the WA retail and commercial property sector.

This year, the Awards combine the successful Retail Property Awards and Shopping Centre Awards and Coffey & Tea’s Managing Director, Meg Coffey, was honoured to serve on the judging panel for the coveted Retail category.

“The relationship between brands and consumers is more complex than ever, with shoppers expecting their favourite brands to engage them authentically.

“It’s exciting to see how WA retailers are using marketing, and digital in particular to optimise the customer experience.

“The judging process has made it clear we’re not just competing in this space, we’re leading the way when it comes to integrating traditional marketing and emerging technologies to transform the way we do business in our state.

“It was an honour to be a part of the judging panel for 2016 Awards, a fantastic celebration of WA’s property industry,” said Ms Coffey.

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