Coffey & Tea
About Coffey & Tea

We are the strategy and social team for Australia’s tourism, hospitality, lifestyle and government clients. We write the plan first and judge every post against it. We nail the details so you can own the results.
Founded by Meg Coffey in 2013, Coffey & Tea has been pushing boundaries ever since. And with multiple finalist nods for Campaign Brief WA’s Challenger Agency of the Year, we’re just getting started.
Born from a blend of Texas grit and Western Australian soul, we bring a unique ‘Texstralian’ perspective to everything we do. We combine big-picture ambition with the grounded, community-first approach of the Australian industry.
Rooms, tables, tickets and community trust: that’s the brief.
We’re a strategic social media marketing agency in Perth, Western Australia, helping brands turn social media and digital marketing into bookings, enquiries and community trust.
Strategic roadmap
Digital marketing strategies built for tourism and hospitality operators, lifestyle brands and government teams.
High-impact advertising
Paid social and digital campaigns designed to convert scrollers into bookings.
Social storytelling
Authentic content and short-form video that builds community and brand authority.
Expert support
On-demand social media advice and high-level consulting for brands that want to lead, not follow.
Bespoke solutions. Expert knowledge.
We are a Perth-based strategic agency with a global outlook. With roots in Western Australia, our impact spans the tourism, hospitality, lifestyle and government sectors nationwide.
We don’t believe in one-size-fits-all packages. We’ve been doing this since 2013, and most of that time has been spent in tourism and hospitality. We tailor our digital solutions to suit your brand’s specific KPIs and business objectives, ensuring every move we make is a move toward growth.
We plan social media, content marketing and communications strategy together, so each one pushes the same way.
What Coffey & Tea stands for
- Expert Advice, Strategy & Support: We aren’t just a pair of hands; we are your external brain. We provide the high-level strategy you need to navigate the digital world with confidence.
- Radical Candour: We value your brand too much to waste your budget. If an idea won’t work, we’ll tell you, and then we’ll find one that does.
- Agility: Platforms change their rules often. When they do, we change the plan.
- Purposeful Creativity: Everything we create has a ‘why’ behind it. We don’t believe in “posting for the sake of posting”. Every tile, reel and caption is a brick in your brand’s foundation.
- Data-Led, Human-Focused: We obsess over the analytics, but we never forget that there’s a human being on the other side of the screen.
Need some help with your digital marketing?
If it’s social media strategy, content or paid social, we do it. Let’s chat about what you need and how we can help.
Start your enquiry
