Restaurants need social media. It’s as simple as that. If you want to get diners through the door, you have to have a social media presence.  

Incorporate travel hashtags as seamlessly as possible, don’t over-apply or overload the caption, and use hashtags that are relevant to your content. 

We’ve compiled a list of 10 ideas for Instagram Reels for hospitality businesses in Australia – whether you’re a small bed and breakfast or a large hotel chain, these ideas can help you get started with creating engaging content for your followers.

Because in marketing, you never do anything without a well-thought-out strategy. Here are the 3 steps you need for a successful plan »

Before spending big bucks on social media listening tools, tourism brands can use free methods to discover what people are saying online.

Food tourism, also known as culinary tourism, plays a vital role in how tourists make important vacation decisions. 

Using hashtags for travel Reels is an excellent way to cut through on Instagram and promote your destinations to active searchers. 

The following lists of popular travel hashtags for WA will get you started with promoting your business or finding a great new travel destination.

Social media platforms come in all shapes and sizes, and which ones you focus on can go a long way to reaching new travellers.

Live streaming has exploded in popularity recently, offering tourism brands endless possibilities to reach potential travellers.   

Businesses often ignore hashtag etiquette, using hashtags recklessly and without a solid strategy. But should you be so carefree? 

If you work in marketing, you’ve likely heard of the term ‘social proof’. But what does it mean exactly? Let’s find out.