Ria Malay Kitchen
Thursday, April 13, 2017

Case Study: Ria Malay Kitchen

riamalaylogo sq
riamalaykitchen.com.au

DIGITAL MARKETING MANAGEMENT CASE STUDY

Client: Ria Malay Kitchen

Location: Leederville, WA

Project Date: 2014 – 2017

Project Brief:  Ria loosely translates to happy, jolly or bright, which is at the heart of Ria’s philosophy. Ria delivers an eating experience in a happy and bright atmosphere without compromising the integrity of the home-style food.

Authentic home-style Malaysian cooking that embraces all the cultural influences that have been added to the Malay melting pot over the years. The menu is a tantalizing fusion of flavours from Malaysia, India, China and Portugal.

Ria Malay Kitchen is part of the Rubylight Investments restaurant group, also encompassing Kitsch Bar Asia, Foam Coffee Bar, Wok St Perth and Leederville Food Safari.

Coffey & Tea was engaged to provide full-service digital marketing management and public relations. Our team worked on:

  • content management
  • website development
  • community & stakeholder engagement
  • brand development
  • strategic writing
  • sponsorship management
  • public relations
  • email marketing & database management

Coffey & Tea is Western Australia’s leading social media agency dedicated to the tourism and hospitality industry. We work with brands throughout WA to help their voice be heard.

If you’re interested in finding out more about how our digital marketing management can help your brand, please get in touch today.