Case Study

optus stadium afl tourism

State of Social Case Study

Social media isn’t simply a valuable tool for promoting your conference; it’s also an essential part of the conference marketer’s toolkit.

geronimo skydive

Case Study: Geronimo Skydive

Geronimo Skydive wanted West Australians to “take back 2020” by encouraging them to do something challenging, fun, local and memorable, like skydiving

fermoy estate winery

Case Study: Fermoy Estate

Coffey & Tea provided full service social media management for Fermoy Estate to help position them as a premium, leading WA wine producer and a must-visit Margaret River destination.

Case Study: LWP Group

How did we do it? Rather than trying to sell the benefits of each community ourselves, we let the locals shine and tell the story for us. LWP means better places to live, work and play.

'conference social media marketing

How we used social media to promote and generate buzz for State of Social ’20

We were thrilled to be in charge of executing the social media strategy for Australia’s largest digital marketing conference in 2020.


Case Study: Perth Heat

We were engaged to develop a paid social media advertising campaign to increase brand awareness and ultimately ticket sales for the Perth Heat.

Exmouth Whaleshark by Tourism Western Australia

Case Study: Live Ningaloo

Coffey & Tea was engaged to position Live Ningaloo in a crowded market and show staff how to create rich and meaningful content that showcased their USP.

cocos keeling islands facebook advertising case study

Case Study: Cocos Keeling Islands

In line with the brand direction, the Coffey & Tea team worked on constructing an effective social media and content strategy.

Camping with Custodians

Case Study: Tourism Western Australia – Camping with Custodians

Meg travelled to the Peedamulla Campground for a firsthand experience and hands on social media training with the staff of the campground.

wizard pharmacy

Case Study: Wizard Pharmacy

Over a four month engagement the Coffey & Tea team worked with the Wizard Pharmacy team to upskill staff with industry tools and insider tips.

C Restaurant Views

Case Study: C Restaurant

Located on the 33rd floor of St Martins Tower on St Georges Terrace, C Restaurant is Western Australia’s only revolving restaurant.

Perth Western Australia

Case Study: Perth Convention and Exhibition Centre

Our work with the Perth Convention and Exhibition Centre ensured a successful and integrated digital plan is aligned with the total marketing strategy.